Ludhiana, August 19, 2025: Acclaimed designer Sheetal Batra has opened her first-ever store in the heart of Punjab, in Ludhiana. This launch marks a defining milestone for the designer, expanding her presence from the flagship store New Delhi and international retail partners to Punjab’s thriving fashion hub.

The new store, located at the luxurious Sunview Plaza, spans an expansive 1,630 sq. ft across two floors. The ground level showcases the label’s well known occasion wear collection, while the upper floor is a conceptual bridal space designed for customised wedding looks and private consultations. Elegant seating areas, a serene atmosphere, and a curated brand story corner‚ featuring a beautifully designed coffee table book narrating Sheetal Batra’s journey‚ create an immersive experience for visitors.

The store was inaugurated by Padma Shree Rajni Bector, renowned entrepreneur and philanthropist, with attendance from an intimate guest list of members from FICCI FLO and YPO. Guests will enjoy a first look at the designer’s signature handcrafted ensembles‚ from delicately embroidered runway bridal pieces to effortlessly chic occasion wear silhouettes. 

Speaking on the occasion, Sheetal Batra said: “Punjab has always celebrated grandeur and tradition, which is at the heart of my designs. This store will allow women here to experience, customise and enjoy luxury fashion in their own city. Our inspiration for several collections has been driven from the essence of old Punjab – making this a full circle moment for us.”
The label already enjoys a strong following in cities like New Delhi and Mumbai, and its arrival in Ludhiana is expected to bring the same experience to fashion-conscious customers in Punjab.

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An Ode to India's Rich Weaving Legacy

Sheetal Batra's Choga’s and Kurta’s are a celebration of the subcontinent’s vibrant textile heritage – from delicate handloom weaves to intricate embroideries, each piece carries stories of skilled artisans, cultural memory, and quiet luxury.
Now available in Ludhiana, this store invites guests and patrons to experience an intersection of tradition, design innovation, and regal elegance.

What to Expect

●    Curated Pieces: Only available at Sheetal Batra’s Ludhiana store – each design is handcrafted with unique attention to detail.
●    Made for the Modern yet Traditional Woman: Perfect for collectors who value authenticity with a contemporary flair.
●    A Heritage Gifting Experience: Elegant keepsakes for weddings, family heirlooms, & cultural gifting.