In a major blow to the global automotive industry, Toyota has announced that it expects to lose approximately $1.3 billion in profits between April and May 2025 due to fresh U.S. tariffs on imported vehicles and components. The move, driven by renewed trade protectionism from the United States, is part of a broader push to prioritize domestic manufacturing and reduce reliance on foreign automakers.

Toyota, which has long operated extensive manufacturing operations in both the U.S. and Japan, said the tariffs will affect vehicle exports, component sourcing, and supply chain logistics. The company is now reviewing its production strategy and considering cost-cutting measures, such as increasing U.S. assembly of select models or shifting some global operations.

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Industry analysts warn that these tariffs could lead to higher vehicle prices for consumers and disruption across supply chains, particularly for companies heavily dependent on international parts sourcing. Toyota executives have expressed concerns about long-term competitiveness and are urging for diplomatic resolution and trade stability.

The announcement comes amid broader tensions in global trade, especially between the U.S. and Asian manufacturing economies. Other automakers, such as Honda and Hyundai, are also assessing potential fallout as the industry braces for additional policy shifts in a volatile economic environment.